Loewe

Crafting the digital identity of a famously innovative brand.

A collage of mobile screens showcasing various products from the Loewe website, including a woman with a large pink earring, several views of the "Puzzle bag" in different colors, a green tote, and jackets.

About

Over the last decade, LOEWE has become known for its playful and expressive style, paired with a focus on artisanal craft. A reimagined digital shopping experience showcases the brand’s innovation and artistry.

A mobile screen displaying a side view of a "Toy pump" shoe from Loewe, which is covered in allover rhinestones and has a unique sculpted heel. The product name and price are also visible.
A close-up, angled view of a pair of Loewe "Toy pump" shoes. The black shoes are completely covered in small, sparkling rhinestones. The unique sculptural heel is visible, with the word "LOEWE" subtly placed on the sole.
A series of screenshots showing the Loewe website's product page for a black double-breasted jacket on different screen sizes, from desktop to mobile. The images show a model wearing the jacket and a separate product shot of the jacket on a hanger.
A vibrant landing page for Loewe's SS24 collection. A male model in a shimmering black outfit, holding a microphone, kneels on a lighted stage. He is holding a large, mustard-yellow "Puzzle Fold" tote bag.
A close-up, professional studio shot of a shiny, yellow leather Loewe bucket bag. The bag has a minimalist strap with a silver "Anagram" button and a small circular cutout.
A simple grid of four black line icons on a white background. The icons represent an eye, a shopping bag, the Loewe script 'L' logo, and a bookmark.

Outcomes

“Masterfully captured our brand’s DNA that blends expert craftsmanship with whimsical playfulness.”

Silvia de Leon, Global Omnichannel Director for LOEWE

Read more

Team

Dever Thomas

Joris Rigerl

Lisa Gross

Tommy Campbell

Antonia Groesschen

Jess Xuan

Candice Pires

More work

Loewe

TikTok

for

Business

Practising

Law

Institute

Loewe

Crafting the digital identity of a famously innovative brand.

A collage of mobile screens showcasing various products from the Loewe website, including a woman with a large pink earring, several views of the "Puzzle bag" in different colors, a green tote, and jackets.

About

Over the last decade, LOEWE has become known for its playful and expressive style, paired with a focus on artisanal craft. A reimagined digital shopping experience showcases the brand’s innovation and artistry.

A mobile screen displaying a side view of a "Toy pump" shoe from Loewe, which is covered in allover rhinestones and has a unique sculpted heel. The product name and price are also visible.
A close-up, angled view of a pair of Loewe "Toy pump" shoes. The black shoes are completely covered in small, sparkling rhinestones. The unique sculptural heel is visible, with the word "LOEWE" subtly placed on the sole.
A series of screenshots showing the Loewe website's product page for a black double-breasted jacket on different screen sizes, from desktop to mobile. The images show a model wearing the jacket and a separate product shot of the jacket on a hanger.
A vibrant landing page for Loewe's SS24 collection. A male model in a shimmering black outfit, holding a microphone, kneels on a lighted stage. He is holding a large, mustard-yellow "Puzzle Fold" tote bag.
A close-up, professional studio shot of a shiny, yellow leather Loewe bucket bag. The bag has a minimalist strap with a silver "Anagram" button and a small circular cutout.
A simple grid of four black line icons on a white background. The icons represent an eye, a shopping bag, the Loewe script 'L' logo, and a bookmark.

Outcomes

“Masterfully captured our brand’s DNA that blends expert craftsmanship with whimsical playfulness.”

Silvia de Leon, Global Omnichannel Director for LOEWE

Read more

Team

Dever Thomas

Joris Rigerl

Lisa Gross

Tommy Campbell

Antonia Groesschen

Jess Xuan

Candice Pires

More work

Loewe

TikTok

for Business

Practising Law

Institute

Loewe

Crafting the digital identity of a famously innovative brand.

A collage of mobile screens showcasing various products from the Loewe website, including a woman with a large pink earring, several views of the "Puzzle bag" in different colors, a green tote, and jackets.

About

Over the last decade, LOEWE has become known for its playful and expressive style, paired with a focus on artisanal craft. A reimagined digital shopping experience showcases the brand’s innovation and artistry.

A mobile screen displaying a side view of a "Toy pump" shoe from Loewe, which is covered in allover rhinestones and has a unique sculpted heel. The product name and price are also visible.
A close-up, angled view of a pair of Loewe "Toy pump" shoes. The black shoes are completely covered in small, sparkling rhinestones. The unique sculptural heel is visible, with the word "LOEWE" subtly placed on the sole.
A series of screenshots showing the Loewe website's product page for a black double-breasted jacket on different screen sizes, from desktop to mobile. The images show a model wearing the jacket and a separate product shot of the jacket on a hanger.
A vibrant landing page for Loewe's SS24 collection. A male model in a shimmering black outfit, holding a microphone, kneels on a lighted stage. He is holding a large, mustard-yellow "Puzzle Fold" tote bag.
A close-up, professional studio shot of a shiny, yellow leather Loewe bucket bag. The bag has a minimalist strap with a silver "Anagram" button and a small circular cutout.
A simple grid of four black line icons on a white background. The icons represent an eye, a shopping bag, the Loewe script 'L' logo, and a bookmark.

Outcomes

“Masterfully captured our brand’s DNA that blends expert craftsmanship with whimsical playfulness.”

Silvia de Leon, Global Omnichannel Director for LOEWE

Read more

Team

Dever Thomas

Joris Rigerl

Lisa Gross

Tommy Campbell

Antonia Groesschen

Jess Xuan

Candice Pires

More work

Loewe

TikTok

for Business

Practising Law

Institute

Loewe

Crafting the digital identity of a famously innovative brand.

A collage of mobile screens showcasing various products from the Loewe website, including a woman with a large pink earring, several views of the "Puzzle bag" in different colors, a green tote, and jackets.

About

Over the last decade, LOEWE has become known for its playful and expressive style, paired with a focus on artisanal craft. A reimagined digital shopping experience showcases the brand’s innovation and artistry.

A mobile screen displaying a side view of a "Toy pump" shoe from Loewe, which is covered in allover rhinestones and has a unique sculpted heel. The product name and price are also visible.
A close-up, angled view of a pair of Loewe "Toy pump" shoes. The black shoes are completely covered in small, sparkling rhinestones. The unique sculptural heel is visible, with the word "LOEWE" subtly placed on the sole.
A series of screenshots showing the Loewe website's product page for a black double-breasted jacket on different screen sizes, from desktop to mobile. The images show a model wearing the jacket and a separate product shot of the jacket on a hanger.
A vibrant landing page for Loewe's SS24 collection. A male model in a shimmering black outfit, holding a microphone, kneels on a lighted stage. He is holding a large, mustard-yellow "Puzzle Fold" tote bag.
A close-up, professional studio shot of a shiny, yellow leather Loewe bucket bag. The bag has a minimalist strap with a silver "Anagram" button and a small circular cutout.
A simple grid of four black line icons on a white background. The icons represent an eye, a shopping bag, the Loewe script 'L' logo, and a bookmark.

Outcomes

“Masterfully captured our brand’s DNA that blends expert craftsmanship with whimsical playfulness.”

Silvia de Leon, Global Omnichannel Director for LOEWE

Read more

Team

Dever Thomas

Joris Rigerl

Lisa Gross

Tommy Campbell

Antonia Groesschen

Jess Xuan

Candice Pires

More work

Loewe

TikTok

for Business

Practising Law

Institute